Quick facts
- Nearly 80 percent of tourist say the local beaches are the area major attraction.
- 45% of tourist choose to stay in a hotel or motel during their visit-26% stay in a condo or house, 16% stay with friends and 13% use campground facilities.
- Over 60% of tourists choose to stay in Escambia County, with 25 percent choosing lodging at Pensacola Beach.
- On average tourist spend over $1,200 in the area on lodging, restaurants, shopping and entertainment.
- On average, tourists stay in the area for 4.8 night per trip.
SOURCES: University of West Florida Haas Center, 2008
Tourist
There are many names for Pensacola: one of America's First European Settlements, City of Five Flags, Cradle of Naval Aviation, and of course, home of Florida's most beautiful beaches. More than 3.7 million visitors come to the Pensacola Bay Area each year, leaving a $1.2 billion impact on our local economy and helping to employ 18,000 residents. Tourism continues to be one of the strongest contributors to the local economy. PNJ Media Solutions products offer the best information on where to go and what to do while in the area. That is why advertisers who want to reach vacation travelers and seasonal snowbirds turn to PNJ Media Solutions to attract this elusive group of customers.
Top-performing products
Advertise in these PNJ Media Solutions products to connect with potential customers.
Go Pensacola
Go Pensacola is a free weekly entertainment publication distributed every Friday to the young, professional group.
Weekender
Plan your weekend and your week with this weekly publication that serves as a directory for all things “fun” happening in the local area.
Pelican Magazine
A weekly tab publication focused on entertainment and events in the Perdido Key, Orange Beach, Gulf Shores, Foley and points beyond.
GoPensacola.com
The online site “where entertainment starts”, designed for the Gen “Y” crowd that enjoys the nightlife every day of the week.
pnj.com
The area’s #1 Local web site averaging over 7 million page views and 425,000 unique visitors each month.
Yahoo!
Our partnership with Yahoo! allows enhanced digital reach and targeting including behavorial targeting to deliver your message to the right audience at the right time.
Pelican Community Magazine
A weekly tab publication that is distributed in Santa Rosa County each Wednesday to PNJ subscribers and non-subscribers.
Find-A-Home Magazine
This is a glossy real estate publication that is strategically located for the active and passive home seeker or property investor to pick-up each month.