Quick facts
- 77% of local women are homeowners.
- 63% have some college or more.
- Over 55,400 local women are employed as white collar professionals.
- 77% are coupon users.
- 86% have shopped at clothing stores in the past 3-months.
- 47% have eaten fast-food, 43% have eaten at a sit-down restaurant in the past 30 days.
- PNJ Media Solutions reaches 68.6% (121.932) of local women 5.1 times each week.
SOURCE: 2009 Scarborough, R1, Pensacola/ Ferry Pass CBSA Total adult women in market-177,775.
Women
Women are the driving force behind shopping, grocery buying, and household purchases. With nearly 178,000 women living in the Pensacola market, they are an extremely important target for retailers. That is why so many advertisers turn to PNJ Media Solutions to get their messages to potential shoppers. From major purchases to cents off coupons, nearly 122,000 female shoppers are reached each week by PNJ Media Solution products.
Top-performing products
Advertise in these PNJ Media Solutions products to connect with potential customers.
Sunday, etc.
This Life and Health section featured each Sunday in the Pensacola News Journal features information on health, style, travel, books, celebrations and more.
Bella
Beautiful Women. Sassy Attitude. Smart Magazine. A monthly women’s magazine featuring local women their fashions, shopping habits, hobbies, careers and loves.
Pensacola News Journal
Pensacola’s #1 local news daily paper reaching more than 63% of area adults in a seven-day period.
Pnj.com
The area’s #1 Local web site averaging over 7 million page views and 425,000 unique visitors each month.
Yahoo!
Our partnership with Yahoo! allows enhanced digital reach and targeting including behavorial targeting to deliver your message to the right audience at the right time.
Women's Health
An annual tab publication inserted in the Sunday Pensacola News Journal focused on women’s health, preventative screenings, fitness and nutrition.
ZAG Targeting
Our online tool to deliver your message only to online viewers that match the zip code, age or gender you want to reach on any of our media solution websites.
Weekender
Plan your weekend and your week with this weekly publication that serves as a directory for all things “fun” happening in the local area.
Wednesday Food & Wine
Each Wednesday in the PNJ, this section features the latest news from local eateries, gourmet recipes from the top local chefs, wine selections from top experts and more.
Pensacola Home & Garden
A monthly glossy magazine targeted towards an upscale audience interested in decorating, remodeling and landscaping.
Pelican Community Magazine
A weekly tab publication that is distributed in Santa Rosa County each Wednesday to PNJ subscribers and non-subscribers.
Holiday Gift Guide
An annual publication delivered in the Pensacola News Journal filled with gift giving ideas just in time for the holidays.